Ever wish you could talk to everyone who had been in a certain location in the past? Or get in front of everyone who was at an event that happened in the past?
What if we could show you how?
Step #1: Audience building. We pick the dates and locations where your targets have been in the past. Your location, your competitor’s locations, past occurring events, etc.
Step #2: Almost all the people who were in those locations have cell phones. A cell phone has a device ID just like the VIN number on a vehicle. We capture the device ID from all those phones who were at the locations in step one.
Step #3: Now that we have those device IDs we can download that list into a file. We upload the file into social media platforms: Snapchat, Instagram or Facebook, and find the profiles that correspond with the device IDs.
Think that’s cool? How about this… Not only do we reach them on social media and mobile apps on their phones with their device IDs, but we can continue to reach them when they navigate on their laptops, desktops, and tablets.
Step #4: Just like that, you can talk to all the people from the past. We will put your ads in front of them on their social media feeds, on the apps they use and the websites they visit on their phone’s browser.
Want to know more? Let’s set up a Discovery Session with our Compass team!