Marketing Genius

Marketing Tips, Webinars & Podcasts from Compass in Topeka, Kansas

Practical, real-world marketing advice from the team at Compass Marketing & Advertising Partners. Browse blog articles, on-demand webinars, and episodes of the On the Map podcast for ideas on digital advertising, branding, social media, web design, and marketing strategy that help businesses grow across Kansas and beyond.

Blog Post Guidance

Not sure how to write a blog post that actually gets read?

What’s Changing in Digital Advertising and Why It Matters

With evolving tech, new regulations, and shifting consumer expectations, digital advertising is being reimagined.

I Believe in Unicorns

Marketing with heart creates real magic, relationships, not just results.

Layered Thinking: Beyond the Brand: Amplifying Your Voice & Reach

What if I told you that a logo isn't enough? A Facebook page isn't enough. Even a beautifully designed website?

AI + You Survey

Artificial Intelligence is no longer a future concept. It’s part of everyday life.

5 Strategies for Successful Email Marketing for Small Business

Reach more customers with smarter email marketing, five proven strategies for Kansas businesses.

Merging Traditional Credibility with Digital Precision

Reach the right people, in the right place, with a media strategy that blends traditional trust and digital precision.

Miranda Lorenz Joins Compass Marketing & Advertising Partners

We're thrilled to welcome Miranda Lorenz as our newest Designer & Client Partner.

Understanding Generational Shopping Habits

Each generation has its own shopping style, from in-store loyalty to mobile-first ethics. Tailor your marketing to meet them where they are.

Social Media Management vs. Social Media Advertising

Are you investing in social media the right way? Discover the crucial differences between managing your presence and running ads, and why both matter more than you think.

Welcoming Carol Gallmeyer To Compass

We are super exited to welcome Carol Gallmeyer, the newest member of our Compass family! She’s got the design know-how and people skills to take us to the next level.

Maximize Your Content: Transforming One Idea Into A Multiplatform

Discover the power of repurposing, how one podcast episode can fuel blogs, social media, emails, and beyond.